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Martin Doudoroff's avatar

I remember all too well that Canadian whisky continued to be *de rigeuer* in Manhattans in regular bars right through the 2000s. The straight rye revival was only just getting started circa 2000, and it took years to build up steam. Bourbon was well into its premiumization journey, but Manhattans weren’t yet, outside the new cocktail bars. 2000 also (roughly) when Lot 40 made its way to the US market—albeit vanishingly—reflecting the start of a parallel renewal within Canadian whisky. I have no idea what highs and lows Canadian whisky could reach in the 1930s, but the 80s/90s/2000s Canadian I was familiar with was generally bland, inoffensive, but also uninteresting on its own. Lot 40 dared to be slightly more interesting, but there was zero danger of it competing with even a Rittenhouse 40 on its own merits, at least not within the Cocktail Renaissance. That said, a Manhattan cocktail made with contemporary Canadian just tastes different and hits different. It arguably deserves its own name.

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Rubén's avatar

Hi! Are you coming to London on vacation or are you planning any masterclass or book signing event?

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